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Message from Michele from Kraft Kitchens
Thanks for your participation in our Ask Kraft Kitchens message board! I'm having so much fun learning about you from all your great questions regarding recipes and cooking. For questions regarding product information, ingredients, and availability, please use our Contact Us site. Our Consumer Relations representatives are the product experts, and will provide you with the most accurate and up-to-date product information. Thanks!

Postum

[Replies: 109]
Last Post May 28, 2008 9:03 PM by: Pitty Ting
 
Pitty Ting
Posts: 97

Re: Postum

Posted: May 28, 2008 9:03 PM
Well they can't, can they?

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csnowman00
Posts: 338

Re: Postum

Posted: May 28, 2008 4:29 PM
Who cares, nobody drinks it anymore.

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B.C.
Posts: 1

Re: Postum

Posted: May 28, 2008 2:32 PM
stopped making Postum because the demand for it was so low?!!!!

well it is not our fault! i never saw an advertise on tv. or anywhere else.

my husbands grandmother introduced me to postum and i did to my family in Mexico, i not only bought it for me but for them also. they even crossed the border to come and buy postum.
please bring it back!

I LOVE POSTUM!!!!!!!!!

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bettig02
Posts: 1

Re: Postum

Posted: May 28, 2008 2:21 AM
I have found it very sad that many of my friends are missing Postum so much, and that after I started remembering my grandmother drinking postum, and giving it to us as children, that it is no longer available. I started trying to find it again in March of this year. Just three weeks ago, I started looking again in earnest bc I have been told by my doctors that I have to avoid caffeine, acidic foods and beverages, and many other things. So I think many of us who look for healthy foods and try to take good care of our health are being hurt by the loss of this product. It is hard to keep ourselves healthy and find nutritious and healthy food and drink. Oh, I forgot to mention that carbonated drinks are off the menu too now. So try to find something on the market that is not acidic, many things list acidic acid as one of the first ingredients. Postum is missed by many more people each day. There are some alternatives, but none seems as good as Postum was.

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sunshine_nana
Posts: 2

Re: Postum

Posted: May 26, 2008 3:00 PM
Are you so sure that if the numbers did not work before that they would not now. Sometimes people take things for granted until they don't have it. I believe that the sells would be a lot better and just imagine advertising that shows one generation to another enjoying postum. My grand-parents (born 1898) shared it with me....I went to my dad's the other day and he brought postum up (born 1928) I have been drinking it since 1959 when I was 5. I have 9 grand-children and we have had little tea parties with postum. The favorite thing of several is postum with cinnamon toast to dip.

You gave us names to contact.....how to we get to them?

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sunshine_nana
Posts: 2

Re: Postum

Posted: May 26, 2008 2:52 PM
I have said this before........if you do not advertise especially to those who have not been introduced to a product....it is not going to be your #1 seller. Those of us who have been your long term customers have LOST SOMETHING !!!! that is a bigger deal to us then you realize. Postum is selling on ebay for alot of money.....I know some people who tried to get it from Canada. Others have been talking about making there own.....which if it does taste the same is a real pain. Then there are those of us who contacted you earlier and asked if you were not going to make to encourage some other company to take it on. FRANKLY....THIS HAS IMPACTED MY DESIRE TO BUY KRAFT PRODUCTS. Even if you had warned people or encouraged people to stock up! I am so frusterated still.....I surprise myself.

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Zainab25
Posts: 1

Re: Postum

Posted: May 24, 2008 12:41 PM
I'm very upset to hear that postum has been discontinued. I have been drnking it since i was a child. Please bring postum back!!!!

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meanjo1
Posts: 1

Re: Postum

Posted: May 23, 2008 9:42 PM
I am very upset that postum will no longer be avalible for the customers to purchase. I have been drinking postum since I was a little girls over 40 years ago. I would always purchse at least 5 jars at a time so that I would always have it on hand. I never wanted to run out of it. I will really miss it. Please bring it back for all of us who drink it and use it in many recipes.

JoJo

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BeachBum1
Posts: 109

Re: Postum

Posted: May 18, 2008 8:21 PM
Actually, Kraft is not selling the Post division to Ralcorp (spun out of Ralston-Purina in 1994). They are merging Post with Ralcorp, and Kraft will own 54% of the "new" company. So, I'm sorry to say, if the numbers didn't work before, you can bet they won't work now.

If you do wish to "bombard" the new company, the co-CEO's are Kevin Hunt and David (not Davis) Skarie. The chairman is Bill Stiritz.

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Hampsteader
Posts: 1

Re: Postum

Posted: May 18, 2008 4:34 PM
Kraft has sold its Post Cereal Division to Ralcorp- a "white label manufacturer" of cereals for many brands. This was the division that produced Postum, which is after all, a cereal grain beverage.

Perhaps we should all be bombarding Ralcorp with requests to revive Postum. I contacted them a few months ago but they would not comment until the sale was finalised (this summer 2008).

Ralcorp Holdings, Inc. (RAH)

800 Market St
Saint Louis, MO 63101-2506
(314) 877-7000
www.ralcorp.com

Davis Skarie and Kevin Hunt are co-CEOs

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theStoufmeister
Posts: 141

Re: Postum

Posted: May 7, 2008 11:02 PM
> Kraft,
>
> Please bring back Postum!


Kraft: "No."

End of story.

Get over it.

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catc08
Posts: 1

Re: Postum

Posted: May 7, 2008 10:25 PM
Kraft,

Please bring back Postum! Look how many people have taken the time to sign up - gave up their personal information in order to make their request known. Think of the thousands of people that also want the product but just not able to take the time to respond.

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sabine05
Posts: 1

Re: Postum

Posted: May 6, 2008 11:26 AM
Eva

I am writing my PhD-thesis about Acrylamide and found this forum by chance. I would be delighted if you could tell me more about your research on Acrylamide. Is it possible to contact a member directly in this forum? Can you contact me? Sorry, but you probably already noticed that I am not a native speaker...

Kind regards
Sabine

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JuttaKarin
Posts: 4

Re: Postum

Posted: May 2, 2008 10:15 PM
Please, Please, reconsider this decision... I was raised on Postum and have never touched a drop of coffee. It makes me sick to think that I will never be able to buy Postum again. It was a staple of my winter drink menu. I just learned about the discontinuation of this product when I went to replenish my supply and it wasn't on the grocery shelves anymore. If they don't want to sell it anymore, then sell the recipe and rights to it and let someone else provide this drink. For those of us who were faithful consumers of this product as an alternative to nasty coffee we are left with very little alternatives such as Postum. I agree, they didn't market or advertise this product anywhere that I saw... you never saw a coupon for it in the paper or an ad on Tv and finding it in the Grocery Store was sometimes a treasure hunt... Why? In this society of healthful living you would think that they would have really pushed Postum as a healthy alternative. If it didn't sell as well as it should have it is their own fault. I am really upset about this. Postum has been a staple in my life. I WANT IT BACK! I am going to send this to all my friends so they can start writing to this company to get off their behinds and put Postum back on the shelves... as it was. With No Caffeine. The Same simple formula. It is what millions of Seventh Day Adventists have been drinking for a hundred years.... And guess what? Seventh Day Adventists on average live 6-8 years longer than the general public... Maybe there is something in that.... KRAFT LISTEN UP>>>>>>>>>>>WE WANT IT BACK<<<<<

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geiernm
Posts: 1

Re: Postum

Posted: Apr 30, 2008 1:39 PM
PLEASE PLEASE PLEASE PLEASE bring Postum back. I can't have coffee and tea any more and this is the only coffee subsistute I like.
I, like many others, will avoid other Kraft prducts until you do.

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